Use These Tips And Tricks To Make Your Jewelry Photos Sparkle Like Diamonds

Photographing jewelry gives you plenty of creative options, but it doesn’t come without challenges. In this video from B&H, you’ll see plenty of useful tips for getting the best from your photos of rings and other jewelry. No matter if you shoot engagement and wedding photos or photograph jewelry for e-commerce, these tips will help you tackle the challenges and come up with creative setups. First things first: when handling jewelry, use cloth gloves, or a microfiber cloth....

March 22, 2023 · 3 min · 579 words · Travis Leblanc

Venus Optics Has Officially Announced Its New 20Mm F 4 Zero D Shift Lens

First announced way back in July 2021 and teased last week, Venus Optics has now finally announced its new Laowa 20mm f/4 Zero-D Shift lens for full-frame cameras. This ultra-wide-angle 20mm lens offers +/- 11mm of shift (no tilt), with Laowa’s “Zero-D” zero distortion optical technology. It has a 14-blade aperture, 82mm filter thread and a rotatable lens hood to minimise the chances of it popping into view. It offers between 94....

March 22, 2023 · 2 min · 407 words · Johnny Turner

What Is Middle Grey And Why Does It Even Matter

Middle grey is a term we often hear mentioned when it comes to exposure for both photography and video. But exactly what “middle grey” means often causes heated debates. So, what is middle grey? And why is it important? As a follow up to a recent post going into the science of exposure and metering, John Hess at Filmmaker IQ goes into depth into the meaning of middle grey. He explains why different people have different numbers for what middle grey is, and why it’s important to know the difference....

March 22, 2023 · 4 min · 715 words · Anthony Lamb

What Is Parallelism And How To Use It To Improve Your Photography

I’ve always had a fascination with geometry and man-made structures, their perfection has a strong attraction on me. It took me time to realize that what I appreciated most wasn’t necessarily their symmetry or the simple repetition of shapes but the parallelism between the various elements of a construction, of an image. To better understand what is parallelism you first need to deconstruct photography and bring it back to its essence....

March 22, 2023 · 13 min · 2707 words · David Munoz

Why The New Fujifilm Gfx 100 Medium Format Camera Is A Real Innovation

Getting to play with a prototype camera is a little like Christmas morning mixed with Texas Hold’em. There is a childlike excitement in getting to be one of the first in the world to try something totally new, yet it’s also a gamble, and even the best strategy can change with the flip of a card. You can spend hours preparing for a certain shot, setting up the lights, setting the scene, and then in a flash some odd warning can pop up on the screen and you can’t consult Google or call customer service as, chances are, nobody else has had this problem yet....

March 22, 2023 · 9 min · 1715 words · Andres Smith
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